Rishabh Shetty Critiques Bollywood`s Global Image: Faces Backlash for Kantara

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AUGUST 21,2024

Kantara, the blockbuster Kannada film directed and starring Rishabh Shetty, not only garnered critical acclaim but also catapulted Shetty to national and international fame. While the film's success is undeniable, Shetty's recent comments on Bollywood's portrayal of India at international film festivals have sparked a heated debate. Shetty's criticism, while rooted in his desire to showcase his culture positively, has also raised questions about the objectification of women in his own work.


Shetty's Criticism of Bollywood

In a recent interview, National Film Award winner Rishabh Shetty expressed his disappointment with the way Bollywood films often depict India negatively on the global stage. He argued that these "so-called art films" that get showcased at international events perpetuate a negative stereotype of India.

Shetty emphasised his pride in his nation, state, and language, as well as his commitment to portraying them in a positive light. His stance reflects a growing sentiment among some filmmakers and audiences who believe that Indian cinema should strive to showcase the country's rich cultural heritage and diversity.

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Netizens react to Shetty's comments

While Shetty's criticism garnered support from some, it also drew criticism from others. A section of netizens pointed out that Shetty's own film, Kantara, had been accused of objectifying women. Specifically, the intimate scenes between Shetty and his co-star, Sapthami Gowda, were called out for their sexually suggestive nature.

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Users on social media shared clips from the film highlighting instances where Shetty's character seemed to objectify Gowda's character. Some argued that these scenes were uncomfortable to watch and normalised sexual harassment in Indian cinema.

Critics of Shetty's comments argued that it was hypocritical for him to criticise Bollywood for its negative portrayal of India while his own film contained objectifying elements. They pointed out that many South Indian films, including Kantara, often perpetuate harmful stereotypes and objectify women. Some suggested that the focus should be on addressing the issues within all Indian film industries rather than singling out Bollywood.


Kantara: A Critical Look

Kantara, despite its commercial and critical success, has not been without its controversies. Despite these criticisms, Kantara remains a significant achievement in Indian cinema. The film's exploration of mythology, folklore, and environmental issues has resonated with audiences. Shetty's ability to create a visually stunning and emotionally impactful film is undeniable.

However, it is important to acknowledge the film's shortcomings and to engage in critical discussions about its representation of women and the normalisation of their abuse.

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Rishabh Shetty's criticism of Bollywood's global image is a complex issue with no easy answers. While his desire to present India positively is commendable, it is important to recognise that the problem of negative representation exists within all Indian film industries, including South Indian cinema.

The objectification of women is an issue that needs to be addressed in a comprehensive manner. By engaging in critical discussions and holding filmmakers accountable, Indian cinema can strive to create more inclusive and respectful representations of its people and culture.

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